Why are you doing what you’re doing? It’s easy to get lost in your day-to-day grind, and neglect that question. The “hard work” you’re putting in is irrelevant if you don’t live in this answer 25/8, 366 – every day, all day, immersed in it … or, at the very least, trying to figure it out!

Your driving force automatically creates confidence, motivation, and passion towards your every day work, and will never allow you to stop. When you’re emotionally connected to your Why, there isn’t an obstacle strong enough to make you quit. The mistake most people make is getting immersed in the work to achieve the dream, ignoring (or not knowing) their reason behind it all.

When I’m tired, not feeling 100%, or frustrated … all I have to do is focus on my two emotional driving forces, and I instantly become mentally super-human again. Below are mine. What’s yours?

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